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How to add your business to Apple Maps with Apple Business Connect

People with iPhones find businesses in Apple Maps and through Siri. Apple Business Connect is Apple's free way to control what they see about yours.

What is Apple Business Connect?

Apple Business Connect is Apple's free tool for claiming your business and customizing its place card, the panel people see about you in Apple Maps. Apple says your place card appears in many of its apps, including Maps, Siri, Calendar and Messages. (Sources: Apple Newsroom, Apple Support.)

You'll see it under a few names. Apple now offers Business Connect as part of Apple Business, together with Apple Business Manager and Apple Business Essentials. (Source: Apple Business User Guide.)

Before you start

  • An Apple Account (Apple ID). You can use the one you have or make one for the business.
  • Your business name, address and phone, exactly as they appear on your Google Business Profile.
  • A computer. Apple's sign-up is on the web.

Step by step

  1. Sign in. Go to Apple Business at business.apple.com and sign in with your Apple Account.
  2. Find your business. In Locations, choose Add and type your business name. Select it when it appears.
  3. Check the map pin. If the pin sits on the wrong building, move the map to the right spot.
  4. Verify. The first time, Apple asks you to verify your business before it reviews your location. If your business is already on Apple Maps, Apple may offer to verify it by phone.
  5. Fill in your place card. Add your hours, phone, website, logo and photos, and keep them current. Apple also lets you post showcases, such as a seasonal offer.
  6. Match Google. Use the same name, address and phone everywhere, so Apple, Google and Bing all agree.

Why it matters

If you've never claimed your Apple Maps listing, iPhone users may be seeing old or missing details about you. It's free, and it's one of the nine basics we fix for every client.

Related guides

Common questions

Is Apple Business Connect free?

Yes. Apple describes Business Connect as a free tool for claiming your business and customizing your place card.

How do I add my business to Apple Maps?

Sign in to Apple Business with an Apple Account, add your location, verify your business, and fill in your place card. The steps are above.

What's the difference between Apple Maps Connect, Apple Business Connect and Apple Business?

People search for Apple's business tools under all three names. Today, Apple offers Business Connect as part of Apple Business, and that's where you manage your Apple Maps place card.

Can someone set this up for me?

Yes. We do it as part of our work, with you signed in to your own Apple Account, so you keep control of your listing.

Does Apple Maps matter if my customers use Google?

Plenty of people use an iPhone and ask Siri or Apple Maps instead of Google. A free, accurate listing there means you don't miss them.

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